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Jessie Potterton is new CALS Director of Prospective Student Services

Jessie Ivey Potterton has joined the University of Wisconsin-Madison College of Agricultural and Life Sciences as Director of Prospective Student Services. She will be in charge of developing, coordinating and implementing prospective student outreach activities with CALS academic departments, supervising the CALS Ambassadors program and providing advising support for current CALS undergraduate students.

Before joining UW-Madison CALS, Potterton served for five years as the leader of the UW-Extension 4-H program in Lafayette county, Wisconsin’s most agriculturally dependent county.  While in Lafayette County, she saw the the county’s 4-H membership grow nearly 25 percent.

Potterton earned an M.S. degree in Education-Counselor Education from UW-Platteville, and a B.S. in Agriculture Journalism from UW-Madison.

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