The following message was sent by Charles Hoslet, UW–Madison vice chancellor for university relations, on Monday, Sept. 17:
With the beginning of the semester, we’ve noticed an uptick in external organizations interested in filming, photographing or otherwise using UW-Madison campus locations for promotion, marketing, PR, content generation, etc. Sometimes these organizations are looking to promote their own products and services; at other times these organizations are looking to work with UW units to feature them in some way.
As a reminder, there are policies governing all these instances: https://universityrelations.wisc.edu/policies-and-guidelines/
Please make sure your departments and units are checking in with University Marketing (Tricia Nolan – firstname.lastname@example.org) before granting any requests to film, photograph or commercially use campus locations in any way. Many of these instances require additional clearances from the institution, including certificates of insurance, location agreements, and talent releases.
Finally, now that Public Media has joined UW-Madison, we’re looking forward to their continued tradition of telling campus stories. Any Wisconsin Public Television or Wisconsin Public Radio requests should be routed through University Communications (John Lucas – email@example.com) to make sure we’re sharing resources and coordinating support.
Thanks for your attention and please don’t hesitate to contact me with any questions.
CHARLES B. HOSLET
Vice Chancellor for University Relations
University of Wisconsin-Madison
Editor’s note: Editorial/news outlets such as television stations and newspapers are generally exempted from the above requirements. Makers of documentaries, however, are asked to contact University Marketing for clearance. All usage of drones/UAS – including for editorial/news purposes – are governed by the University of Wisconsin – Madison Unmanned Aircraft Systems (UAS) Policy which does not allow operation on campus without approval.