After 38 years, Bob Cropp’s dairy report goes video

When dairy economist Bob Cropp began producing his monthly dairy situation and outlook report 38 years ago, distribution involved licking a lot of stamps and envelopes. He went the electronic route years ago, but as of this month he has a new venue. He teamed up with Mark Stephenson, CALS director of dairy policy, to produce the pilot for a  monthly 10-minute video podcast version with a Q&A format (Stephenson is the “Q” and Cropp is the “A”).  Eventually Stephenson hopes to expand the cast by bringing in out-of-town experts via phone or Skype. The video podcast can be found here.

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