UW–Madison Smart Restart: For information about fall semester instruction and campus operations, please visit For COVID-19 news updates, see

After 38 years, Bob Cropp’s dairy report goes video

When dairy economist Bob Cropp began producing his monthly dairy situation and outlook report 38 years ago, distribution involved licking a lot of stamps and envelopes. He went the electronic route years ago, but as of this month he has a new venue. He teamed up with Mark Stephenson, CALS director of dairy policy, to produce the pilot for a  monthly 10-minute video podcast version with a Q&A format (Stephenson is the “Q” and Cropp is the “A”).  Eventually Stephenson hopes to expand the cast by bringing in out-of-town experts via phone or Skype. The video podcast can be found here.